Rick Jordan
Owner
Hello and welcome to the JMR Outdoors website. We appreciate your interest in our company. I am proud to introduce a small part of my family.
Fishing, hunting, hiking (not necessarily in that order) are among my favorite things to do with my family. We work hard and play harder. Owning a fishing company is a bit of both. Perfect!
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Favorite Fish to Catch: Cutthroat Trout
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Favorite lake: Panguitch Lake, Utah
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Favorite Kraken Color: Green
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Creek, River, or Lake: Lake
Cody Jordan
Administrator - Sales - Pro Staff
I grew up with a family who loved to fish and be in the outdoors. One of my main passions ever since I was young is fishing.
I graduated from the University of California, Riverside with a degree in Business Management. I was also team captain of both the Cross Country and track teams while I was at UCR. One of my goals in life is to start a family lure business so here we are!
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Favorite Fish to Catch: Brook Trout
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Favorite Lake to Fish: Bear Valley Lake, Idaho
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Favorite Kraken Color: Pink
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Creek, River, or Lake: River
Joey Martinez
Sales - Pro Staff
My name is Joey Martinez and I am a member of the JMR Outdoors family. I have always had an extreme passion for fishing, and have so many memories with my kids and late father.
My hopes for our products is that families can pass these memories onto their families with awesome fish tales and amazing catches.
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Favorite Fish to Catch: Brown Trout
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Favorite Lake: Geertson Lake, Idaho
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Favorite Kraken Color: Green
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Creek, River, or Lake: Creek
Justin Jordan
Sales - Pro Staff
My name is Justin Jordan and I am a member of the JMR Outdoors family.
My passion during my free time is to fish, hunt and be in the outdoors.
My hopes are that our products can produce amazing stories of one-of-a-kind catches and memories to last a lifetime.
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Favorite Fish to Catch: Rainbow Trout
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Favorite Lake: Mildred Lake, Ca
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Favorite Kraken Color: Green
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Creek, River, or Lake: Lake
Rob Richer
Logistics - Fulfillment
Hi everyone! My name is Rob Richer, and as a family we enjoy everything outdoors. We enjoy hunting, hiking, camping, and of course fishing.
Our goal at JMR Outdoors is to provide you with highest quality of products that catch fish! We hope that with our lures we create memories that last a lifetime.
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Favorite Fish to Catch: Rainbow Trout
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Favorite Lake: South Lake, Ca
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Favorite Kraken Color: Pink
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Creek, River, or Lake: Lake
Jimmy Jordan
Logistics - Fulfillment
My name is Jimmy Jordan and I am a proud member of the JMR Outdoors family. I enjoy spending time with my family and all things adventure.
I took up the fishing life late, but now I'm hooked! I am excited for the future of JMR Outdoors! Check out our jigs and we can improve our fishing game together! Now lets get Kraken!
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Favorite Fish: Anything I can hook
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Favorite Lake: Panguitch lake, Utah
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Favorite Kraken: Green
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Creek, River, or Lake: Creek
